Chapter 629 A Lackluster Proposal
The project team had been handpicked by her and Raymond. Half were seasoned veterans- people who’d been with the company since her father’s early days, known for their steadiness and experience. The other half were sharp, energetic hires carefully selected from top-tier universities and open recruiting rounds.
She’d believed this combination would spark something special-a balance of reliable know- how and fresh, innovative thinking.
But as Riley sped through the proposal from start to finish, she felt her brow tighten almost unconsciously.
Something felt off about this draft, though she couldn’t immediately say why.
Taken section by section, each part looked strong on its own.
The market analysis was thorough and logically sound.
The user profiles were precise and thoughtfully constructed.
The marketing plan covered all the right channels…
Whether it was the risk assessment from the old guard or the creative digital engagement ideas from the younger members, every piece seemed impressive in isolation.
Yet when all those solid pieces came together into one full proposal, the result was surprisingly… ordinary. Honestly, it lacked any real standout quality.
It was like gathering the world’s finest ingredients only to toss them into a bland stew-each element’s natural flavor got lost, leaving behind a dull, flat taste.
Riley closed the digital file and spread the printed pages across her wide desk.
She stood up, looking down at the black-and-white documents from above, and it didn’t take long to spot the root of the issue.
Before she took the helm, Harper Group had been run by her father for decades, and a certain culture had sunk deep roots.
Conservative, cautious, always putting risk management above all else.
That approach had safely carried the company through multiple economic downturns and built a rock-solid reputation in the industry.
But times had changed, and so had the market.
These days, business competition wasn’t just about who had the sturdiest foundation-it was about innovation and the courage to take smart risks. For Harper Group to stand out among so many strong competitors on the DreamWorld project, playing it safe wouldn’t cut it. They needed to dare to be different.
And the biggest flaw in this proposal was exactly that-it was too safe.
The younger team’s creative concepts had been wrapped up, watered-down, and toned down by the senior members in the final consolidation. They leaned heavily on references to potential risks and past successes to reel the proposals back in. By the end, every rough edge had been smoothed away, yielding a perfectly balanced yet thoroughly unmemorable plan.
Riley rubbed her temples, feeling a low headache coming on.
She knew this kind of ingrained company mindset wouldn’t change after one meeting or a single memo-this was going to be a long haul.
Just then, her phone buzzed. Sebastian was calling.
A soft smile touched her lips.



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